United Way of Fort Smith Executive Director Eddie Lee Herndon (left) talks about details of an upcoming flood relief telethon set for next week. (PHOTO: Grant Merrill)

FORT SMITH – The United Way of Fort Smith is organizing several avenues of fundraising for flood relief, one of which is set to bring together both the media and the public. Organization Director Eddie Lee Herndon announced Tuesday that final details of a telethon are being put together to be broadcast as early as next week.

Several media outlets including KFSM Television and InsideFortSmith.Com have committed to providing resources for the fundraiser. Herndon says KFSM personality and United Way board member Daren Bobb will serve as master of ceremonies for the event. Bobb said Tuesday that the event is set to be held at the Blue Lion from 4:00 to 7:00 PM.

A number of media outlets came together to hear of details for flood relief at a luncheon Tuesday at Cherokee Casino in Roland. In addition to KFSM and InsideFortSmith.Com, a number of radio stations including those owned by the Fort Smith Radio Group, KISR 93, 99.9 KTCS, Life 98.7, and iHeartMedia were represented at Tuesday’s lunch.

Touch-A-Truck Event Postponed

The United Way announced Tuesday that their annual Touch-A-Truck event has been postponed because of the effort and resources that have been devoted to flood relief.

“Due to record breaking flooding in our six county area, United Way of Fort Smith has made the decision to postpone the annual Touch-A-Truck event originally scheduled for June 21st at Van Buren High School,” the United Way said in a release. “Our staff and board of directors decided to postpone the event out of respect to emergency responders and all personnel still working in areas affected by this historic flooding event.”

The organization expressed thoughts and prayers to those affected and those who have invested time and effort in the flood relief.


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